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Press Release Distribution

Bring Your Story to Mid-Day's Mumbai Readers

For Mumbai-relevant stories, we prepare and submit press coverage aimed at Mid-Day's readership — no forms or logins on your end.

Starting price
₹8,999
Logins or accounts needed
0
Rounds of review before it goes live
1
Reply time
24 hrs
Overview

A quick introduction to Mid-Day

Mid-Day is a Mumbai-based English tabloid newspaper covering city news, entertainment and lifestyle, with a strong readership across Mumbai and Maharashtra.

Format

A newspaper feature, not a wire mention

Unlike a wire story distributed to many outlets at once, Mid-Day coverage is closer to a standalone newspaper feature — placement depends on genuine editorial interest in the story, city relevance, and fit with Mid-Day's city-news and lifestyle focus.

What’s included

What's included

Press release writing

Written to be genuinely newsworthy, not self-promotional filler.

Network distribution

Submitted as part of our wider Indian press network, which includes Mid-Day.

Pickup tracking

A report on which publications carried the story.

LLM-optimised writing

Structured so AI tools can also parse and cite the release.

Process

How a Mid-Day placement actually happens

No account or login needed — message us on WhatsApp or use the contact form and we take it from there.

01

Message us

Send your announcement over WhatsApp or the contact form — no account needed.

02

Writing

We draft a release that reads as news, not an ad.

03

Review

You approve the final copy before anything goes out.

04

Distribution

Submitted through our press network, which reaches Mid-Day.

05

Reporting

A pickup report with the published link, sent back to you.

Cost

How much does press release distribution to Mid-Day cost?

Distribution through our Indian press network, which includes Mid-Day, costs ₹8,999 per release.

Final pricing can vary slightly with release length or add-on formatting, but is always confirmed upfront.

Who it’s for

Who should publish on Mid-Day?

For Mumbai-relevant brands that want a genuine city-newspaper feature — not a generic national wire blast.

Businesses and brands based in or targeting Mumbai

Lifestyle, entertainment and consumer brands

Companies wanting regional city-level press coverage

Real coverage, not a hypothetical

Mid-Day is one of the real outlets shown in Shootup Media's own "Featured On" press coverage on our homepage — this isn't a hypothetical channel, it's one we've actually placed coverage through.

FAQ

Mid-Day — frequently asked

What is Mid-Day?+

A Mumbai-based English tabloid newspaper covering city news, entertainment and lifestyle.

How much does it cost to get a press release distributed to Mid-Day?+

Distribution through our press network, which includes Mid-Day, costs ₹8,999 per release.

Is Mid-Day a good fit for my business?+

Mid-Day works especially well for Mumbai-based or Mumbai-targeting brands, and lifestyle/entertainment/consumer stories — we'll tell you honestly if a different outlet suits your story better.

How is this different from a national wire mention?+

Mid-Day is a single Mumbai-focused masthead, not a nationwide wire service like PTI or ANI — it suits city-relevant stories rather than national announcements.

Have a story worth pitching to Mid-Day?

Send us your article on WhatsApp, or fill out the form — we’ll tell you what it’ll actually take.